$110 Avg. Sale Value
$1.87 Avg. CPA
104,700 Ad Impressions
We just wanted a solid solution for getting back in front of time poor parents. BidPixel gave us this plus WAY more.
– Rob, Character Parties
Since Character Parties came on board with BidPixel, we have managed to get ads in front of nearly 110,000 parents (and still climbing). Each month we have had consistent results of at least 17 x return on their ad spend with a cost per acquisition averaging at $1.87. With an average sale being in excess of $110, an exceptional result, would you agree? But it doesn’t stop there. In the last 14 days, we have seen their results continue to improve, maintaining a 26 x return on ad spend. On top of that, one of the ads we created is seeing a whopping 170 x return on ad spend, talk about exceeding your goals!
For Character Parties, we are continuing to see consistent and improving results due to some simple but effective retargeting campaigns. What does it mean for them? They can keep doing what they do best, selling party supplies. They know that any money they are spending on Facebook & Instagram advertising is making its way back into their business through increased sales and customer retention.