Remember, Facebook is a pay to play platform
So there has been a heap of talk over the last few days about Facebook’s announced changes.
Well…this might hold the answer to the riddle that a LOT of people have been trying to solve…direct from Facebook:
A 2,300 word article and buried 3 quarters the way down the page are the only 15 words that we need to focus on.
The Question: When you talk about video, does that apply to advertisers as well?
The “15 Word” Answer: Ads is a separate system. So in terms of this ranking change, it doesn’t apply.
Takeaway: Businesses can stop posting on Facebook if they aren’t spending any money!
IMO: This is nothing but an inventory play. Which means it’s going to be great for advertisers.