Category: Facebook Ads

Remarketing vs Retargeting in 2018

We often get asked about what is the difference between remarketing and retargeting. Today in 2018 remarketing and retargeting are used interchangeably (thanks to Google), so they refer to the same thing now.

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The 7 Essential Steps in Designing High-Converting Facebook Ads

92% of social marketers are using Facebook for advertising.

And chances are, your organization already have a Facebook page as we speak. If so, then you’re one of the 30 million global business pages on Facebook.

Get the advantage of having 1.39 billion active users by publishing your next Facebook advertisement.

Worry not – we’re not asking for a four-year graphic designing course now.

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Facebook Video Ads: The What and Why It’s Hot

We all know Facebook.

And chances are, you also own a Facebook Profile in which you regularly check.

If so, then you’re one of the 1.79 billion monthly active Facebook Users.

You must have also noticed the sudden rise of video content flooding Facebook if you check your News Feed daily like the other 1.18 billion users.

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