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BidPixel
30 April 2021
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Why the iOS 14.5 Update is not the end of Facebook Advertising!

As of this week Apples’ iOS 14.5 Update has come into effect, and now thanks to this update your privacy is more secure online.

Now when updating to iOS 14.5 on your iPhone, you will be prompted with a pop-up to set your own tracking permissions. To explain this the simplest way possible, this new feature will let you the user, control which apps are allowed to track your activity across other companies’ apps and websites.

Many news outlets are reporting this new update to privacy tracking as doomsday for Facebook Advertising but were here to tell you, this is not the case.

Yes, this update will impact the amount of data Facebook advertisers can leverage in order to target audiences on their platform, but this update has been a long time coming and is the first step to making companies accountable for the data they collect online.

This update will also bring challenges to advertisers as attribution tracking changes and the data pool becomes smaller, but one thing that is blatantly clear –

This update affects everyone.

It affects all advertising agencies, freelancers, and marketing managers worldwide, and this is the opportunity to separate the wheat from the chaff.

As a company, we’re not here to spread rumours. We want to assure you that Facebook has been preparing for this update for months and we’re confident that they are ready for the update and the changes it will bring for advertisers to their platform.

Our personal Facebook Rep has made herself readily available to us over the past few months to assist with any and every question we have had, and we are confident in the new strategies we have put in place to make sure that ads perform at the best they possibly can.

If you have any questions at all regarding the update, follow us on social media @bidpixel where we will be answering questions.

If you’re looking for experts to grow your business online for you, Book a Complimentary Strategy Call with us!

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189% increase in enrollment numbers
189% increase in enrollment numbers
Louise Revill - Marketing Manager - Riverside Christian College
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Their staff are great to work with and experts in their field, making light work of our digital ad campaigns. In the past 2 years since we have been using BidPixel's services we have experienced a 189% increase in enrollment numbers when compared to the 2 years previous.
 10x ROAS $350k/mth
10x ROAS $350k/mth
Gemma - Infamous Swim
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I was looking for a Facebook ad agency that was really good with their communication… I found that amazing with BidPixel..
Account management that BidPixel has is excellent
Account management that BidPixel has is excellent
Dan - DK Stainless
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BidPixel was able to really use the Facebook advertising platform to really benefit us in ways we haven't even seen before.
 $283k Profit 9.0x ROAS
$283k Profit 9.0x ROAS
Meagan - Fawn & Finch
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When we made the move over to BidPixel, we saw our return on ad spend soar…prior to BidPixel, we were in debt and looking to close our doors.
Very ethical and comforting in the way they work
Very ethical and comforting in the way they work
Tanya - Jolly Soles
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BidPixel Pty Ltd's work has resulted in increased sales for the fundraising company. Efficient and communicative, the team performs well and manages the engagement seamlessly. Their guidance and attentiveness allow for a long-term partnership.
Enquiry, visitor traffic and increased awareness
Enquiry, visitor traffic and increased awareness
Jess - Sovereign Hills, Lewis Land Group
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5/5 - Dedicated account rep, personal service and great understanding of our business goals, excellent response record and always willing to update our content
We are getting traction – it’s happening
We are getting traction – it’s happening
Dr Mark Levi - Dr Levi's Sleep Clincs
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For the last 4 months, I’ve been working with Liam and BidPixel – he’s told us what he’ll deliver, he’s delivered it and we are getting traction – it’s happening!
$15 Million Of Sales In 1 Month
$15 Million Of Sales In 1 Month
Alex Phillis - Alex Phillis Luxury Real Estate
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Working with the team at BidPixel we are able to be reactive on each property campaign, focusing detailed targeting for each property around a granular buyer persona.
Double the courses from the same time last year
Double the courses from the same time last year
Jerry - Awesome Driving School
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Last year from Jan to Feb we did 61 courses, this year we did 119, basically double the amount.
Generated quality leads for potential future students
Generated quality leads for potential future students
Donna - Hunter Design School
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What we asked for (and got) was to increase our presence as a design school and generate quality leads for potential future students.
Makes my job, much easier, and I appreciate it...a lot!
Makes my job, much easier, and I appreciate it...a lot!
Sis - Wolters Kluwer
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The team at Bidpixel have the deep domain knowledge that and tech know-how to truly deliver an omni channel campaign that delivers results, not just through social and search metrics, but leads for our sales team. Their work helps us to drive the sales pipeline.
Increased traffic, increased sales
Increased traffic, increased sales
Jacinta - Salt Living
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5/5 - Excellent communication and regular meetings make me feel very taken care of. Increased traffic, increased sales. Also created professional email flows which I didn’t have set up before.
Constantly delivered a 9x return
Constantly delivered a 9x return
Emma - The Dog Mum
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We have been with BidPixel for just under a year & half, & in that time we have spent $50k on marketing & the team has constantly delivered a 9 times return on that investment...
Doubled in size since working with BidPixel
Doubled in size since working with BidPixel
Justine - DoggyTopia
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The results we’ve seen from BidPixel have been fantastic, we’ve found that our business has doubled in size since we started working with them!
Good genuine people who want to help & do the right thing
Good genuine people who want to help & do the right thing
Kirstin - My Big Adventure
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I would absolutely recommend BidPixel to other businesses because they are honest and transparent, ethical in everything they do.
There been 7x return or more than that
There been 7x return or more than that
Melinda - The Melbourne Map
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My average is I'm getting 5.5 times return on my investment, that's a terrific boost...
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